Your Vehicle to Romance.

WanderLust Mobile Bookstore is a romance-only, women-owned indie bookstore on wheels serving all lovers of love!

Our mission is to bring inclusive, joyful, and love-filled stories directly to the community. We center on romance novels—a genre too often dismissed as frivolous or less worthy—because we believe stories about love, pleasure, identity, and empowerment matter deeply.

By curating diverse titles and creating a space where everyone can see themselves reflected in the pages, we’re challenging stigma and celebrating the power of storytelling. As part of our commitment to community care, we also offer resources and pop-up events that support sexual health and wellness.

This isn’t just a bookstore on wheels—it’s a mobile movement for connection, visibility, and unapologetic joy.

Thursday, June 11th, 2026
5:00pm-9:00pm

Madison Night Market PRIDE

Due to severe weather the Market has been canceled, but we’ll be back at the one in August.

Sunday, June 14th, 2026
9:30am-12:30pm

Fool’s Flotilla Parade — E Dayton St. at Thornton Ave, East of Tenney Park, Madison

The flotilla serves as a quirky, celebratory kick-off to the Marquette Neighborhood Association's Waterfront Festival, allowing participants to dress up in crazy costumes to float right up to the festivities for live music, food, and artist tents! Sadly the bus can’t float so we’ll be participating on land! Flotilla Website

Saturday, June 20th, 2026
12:00 PM – 3:00 PM

Table Wine — 2301 Atwood Ave., Madison (parked on Evergreen Ave.)

Romance and wine—a pairing that needs no further explanation. Come browse our shelves in the Schenk-Atwood neighborhood.

Thursday, June 25th, 2026
5:00 PM – 9:00 PM

The Bodega at Breese Stevens Field — 917 E. Mifflin St., Madison

The Bodega is a free, nighttime artisan market with 60+ local vendors, beer and wine set on the soccer field. And this particular evening, they'll be showing the FIFA World Cup games on the big screen. ⚽️ Come for the match, stay for the books. Or the other way around. We don't judge. The Bodega, Article

Sunday, June 28th, 2026
10:00 AM – 2:00 PM

Audiobook Walk! Zuzu Cafe, 1336 Drake St, Madison

You bring your headphones. We'll bring the bus. Head out on a group walk where everyone's listening to their own audiobook! No book club discussion. No pressure to talk. Just a gorgeous morning walk surrounded by people who also think a good narrator voice is a love language.

- Choose your adventure: 2.5-mile loop (~1 hr) or 1-mile (~20 min) turnaround.

- Don’t forget to download your audiobook

- First 10 walkers to check in at the bus get a free Libro.fm audiobook credit

- Grab a coffee from Zuzu Cafe before we head out!

- Weather call by 8am day-of (a little sprinkle is fine, we're not made of sugar 😉).